TÜROB Vice President Zerunyan participated as a panelist at the PATA Conference.

TÜROB - Association of Turkish Hoteliers Vice President Armin Zerunyan participated as a panelist at the Pacific Asia Travel Association Annual Summit, held this year under the theme "Timeless Wisdom for a Sustainable Future" at the Istanbul CVK Park Bosphorus Hotel with the support of TGA-the Turkey Tourism Promotion and Development Agency.

Participating as a panelist in the panel titled "The Role of Sector Stakeholders in the Face of Rising Global Warming" held within the scope of the event, TÜROB Vice President Armin Zerunyan addressed the sector's efforts and responsibilities in the face of accelerating climate change in the world and in our country, the topics of zero waste, recycling, carbon footprint, social responsibility and certification, as well as expectations and trends for the period ahead.

Founded in 1951 in the Asia-Pacific region with the aim of increasing the value and quality of travel and tourism and contributing to the sustainable development of the region, the Pacific Asia Travel Association (PATA) is recognized as one of the world's most well-established international tourism communities. The event was attended by travel agencies, airlines, airports and cruise operators among PATA's members, as well as executives of businesses operating in the tourism and travel industry, members of the press and invited guests.

The event will conclude on 23 April 2025.