TÜROB Took Part in the IMTM Tel Aviv Tourism Fair...
The IMTM Mediterranean Tourism Fair, one of the tourism sector's major events and regarded as an important meeting point with participants from Israel as well as countries across Europe, the Far East and the Americas, was held in Tel Aviv, Israel, on 14-15 February 2023. The fair, visited by approximately 26,000 professionals, featured 384 stands from a total of 52 different countries.
Organized by the Turkey Tourism Promotion and Development Agency (TGA) with the participation of members of the Israel Travel Agents Association, a workshop was held in the fair area, attended by representatives of Turkish and Israeli hotels and travel agencies. Following the opening speeches and the presentation on Türkiye made by TGA, numerous travel agency and hotel representatives took part in the B2B meetings that were held and observed to be highly productive.