TÜROB (the Association of Turkish Hoteliers) continues to pursue the Israeli market…

TÜROB (the Association of Turkish Hoteliers) continues to pursue the Israeli market….

TÜROB (the Association of Turkish Hoteliers) is taking part in the IMTM International Mediterranean Tourism Fair, to be held on 6–7 February in the city of Tel Aviv, Israel, within the Türkiye stand coordinated by the Ministry of Culture and Tourism...

Offering an assessment on the matter, TÜROB Chairman Timur Bayındır stated: “The Israeli market has a foundation and an importance for our country dating back many years. Even at times when our relations with Israel were not progressing favorably on a political level, we always believed in the unifying power of tourism, and as TÜROB we continued our contacts with this market. Indeed, Israel was foremost among the only markets in which we recorded an increase in 2016. The number of tourists coming to our country from the Israeli market increased by approximately 30% in 2017, exceeding 350,000. In this market, joint promotional campaigns can be carried out, particularly in the field of faith tourism. In the Israeli market, the promotion of Rize and Batumi as a joint destination, as well as Cappadocia, the Eastern Black Sea, Şanlıurfa, and İzmir, will yield positive results. Restarting ferry services between Israel and Türkiye—namely Haifa–Antalya, Mersin, and Alanya—will make a positive contribution to tourism demand. As part of our participation in the fair, we will have some special delegation visits and cooperation assessments along these lines. We believe the fair will be a success on behalf of our country.”

For detailed information about the fair;
http://www.imtm-telaviv.com/