TÜROB is participating in the WTM London Travel Fair...

The Association of Turkish Hoteliers (TÜROB) is participating in the WTM International Travel Fair (World Travel Market), recognized as one of the leading events in the tourism sector, to be held in London, the capital of England, on 01-03 November 2021. The WTM International Travel Fair, which is of great importance for the tourism sector, is regarded by the industry as significant for developing cooperation opportunities for the following year and for making observations and forecasts, and it is acknowledged to make a major contribution to shaping the sector's future and to determining visions for the coming period through its meetings, panels, and conferences. Commenting on the fair, TÜROB Chair Müberra Eresin said: "Having participated for nearly 40 years in many international fairs related to the tourism sector, TÜROB is intensifying its efforts to promote our country, the Istanbul destination, and our city hotels at a global level. Within the scope of these efforts, we will continue our promotional activities by participating in the WTM International Travel Fair within the Türkiye stand. Through the contacts and observations we will make during the fair, we will have the opportunity to compare the practices and initiatives we have implemented during the pandemic with examples from around the world, and following the meetings we will hold with sector professionals at an event we are attending in person after a gap of nearly two years, we will develop our correct communication and marketing strategies for 2022. I wish the fair to be beneficial for our sector and our country."