TREN

In research conducted by the Association of Turkish Hoteliers (TÜROB), the top three cities with the most expensive average room rates across all star categories emerged as Paris, Tel Aviv and New York respectively. With an average of 263 Euros per night, Paris became the world’s most expensive city for accommodation. Istanbul’s nightly accommodation rate, meanwhile, stood at an average of 88 Euros.

The most expensive cities for accommodation worldwide have been revealed. In research conducted by the Association of Turkish Hoteliers (TÜROB) based on hotel rate data across all categories for the summer period from the global research and data analysis company STR Global, the top three cities with the most expensive room rates emerged as Paris, Tel Aviv and New York respectively. It was notable that European cities predominated in the top 20 of the list of the most expensive. In Paris, where the average occupancy rate was 88 percent, the average daily rate of rooms sold—known as the ADR (Average Daily Rate)—reached 263 Euros, making it the world’s most expensive city for accommodation.

European cities predominate

Israel’s city of Tel Aviv became the world’s second most expensive city at 239 Euros, while in third-placed New York average room rates stand at around 236 Euros. Two cities from Switzerland—Zurich at 216 Euros came fourth and Geneva at 215 Euros came fifth. They were followed, respectively, by Rome at 182 Euros, London at 181 Euros, Copenhagen at 179 Euros, Amsterdam at 178 Euros, and Dublin at 168 Euros as the other cities in the top 10. In these cities, average occupancy rates hover at around 80 to 90 percent. In Istanbul, which is included in STR’s research and had an average occupancy rate of 57 percent in June 2018, the average room rate was 88 Euros. With this rate, Istanbul did not make it into the top 20 most expensive cities worldwide in the accommodation sector.

Congress tourism boosts rates

Assessing the data, the President of the Association of Turkish Hoteliers (TÜROB), Timur Bayındır, stated that what is even more important than the increase in the number of tourists is the increase in rates, and said the following: “It makes us happy that, along with the high season, the rate increase has also been realized. It is gratifying that Istanbul and Antalya have once again achieved rate increases. The quality and service level of our accommodation facilities is very high. However, when we look at the rates in world cities, we see that we have not yet reached the level we ought to be at. We must do everything in our power, especially for Istanbul—which until just 3 years ago had average rates of 150–200 Euros—to return to this rate level. And the most important instrument for this will be congress tourism. The most important driving force to raise rates will be the high-income congress tourist. We must take the steps that will once again place Istanbul among the favorite cities of congress tourism. Turkey’s goal should be to increase revenue rather than the number of tourists.”

The 20 most expensive cities in average room rates*

City……. Average daily rate of rooms sold (Euros)

Paris……………262

Tel Aviv…………..239

New York………….236

Zurich……………216

Geneva…………...215

Rome……………182

London…………..181

Copenhagen……….179

Amsterdam………...178

Dublin………...............168

Barcelona......................159

Los Angeles.................158

Athens………................157

Hong Kong………..146

Toronto…………...140

Tokyo……………..139

Edinburgh……….138

Lisbon…………138

Milan…………137

Frankfurt………132

* June 2018 rates were used.