TREN

As part of our Association's new-period efforts to diversify Turkish tourism and ensure its sustainability, special workshop programmes targeting key markets have been launched, and 2 events were held in Ukraine with quite intensive and high-quality participation.

In response to demands from the market, a third workshop event targeting the Ukrainian market was organised on 27 May 2019 in Kharkiv, again through the organisation of the Republic of Turkey Ministry of Culture and Tourism and in cooperation with THY and our Association. At the gala of the event, which was also attended by the Mayor of Kayseri Metropolitan Municipality, the renowned pianist Tuluyhan Uğurlu took to the stage.

Through the B2B event, attended by 20 TÜROB member hotels from Istanbul, Kayseri, Cappadocia, Sakarya (Sapanca) and İzmir along with 200 Ukrainian agencies, the aim was to carry out marketing targeting the Culture-Shopping-Winter Tourism segment.

For images of the event; https://www.youtube.com/watch?v=JuCSh7yvzVs