President Bayındır's message for 27 September World Tourism Day...

Tourism is the sector that unites the world, removes borders and differences, and most strongly emphasizes friendship and togetherness.

It is our most important duty to embrace the culture of tourism and travel—which offers us the opportunity to get to know and explore the world and opens the doors of empathy and tolerance free from our prejudices—and to adopt a management approach grounded in awareness of sustainability and responsibility.

On this occasion, I hope for a world tourism dominated by global ethical rules and able to act on conscious and responsible principles, and I congratulate all my colleagues on 27 September World Tourism Day.

Timur Bayındır

TÜROB Chairman of the Board