Major promotional push from TÜROB and THY during Ramadan...

Promotional delegation hostings organized within the framework of cooperation between TÜROB (the Association of Turkish Hoteliers) and THY (Turkish Airlines) reached a record level in May. Through famtrip organizations aimed at promoting Istanbul's New Airport and coordinating the city center and hotels, more than 650 tour operator and travel agency executives from a total of 33 destinations were hosted in Istanbul during the first two weeks of May under the hospitality of TÜROB member hotels.

The delegations, which participated from the destinations of Hamburg, Lagos, Naples, Washington, Abidjan, Birmingham, Lagos, Abuja, Uganda, Odessa, Kiev, Dublin, Riga, Sarajevo, Tbilisi, Sofia, London, Pristina, Edinburgh, Helsinki, Manchester, Stockholm, Copenhagen, Gothenburg, Oslo, Minsk, Tallinn, Vilnius, Warsaw, Amsterdam, Budapest, Brussels and Luxembourg, were briefed about the new airport and Istanbul's tourism products.

Making a brief assessment on the matter, TÜROB President Müberra Eresin said: "The Ramadan period is a time when the tourism sector slows down considerably, especially in Istanbul. Therefore, in order to turn this period into an advantage, we have undertaken a fine initiative together with our business partner THY. Among the invited destinations, we tried to create as much market diversity as possible. We believe that by using this period when our business declines in an efficient way, we have made an important contribution to the promotion of our country and our city. We sincerely thank all our members who supported us in such a large-scale undertaking."