TREN
"21st of February, Happy International Tourist Guide Day!"
 
It is well known to all of us that professional tourist guides—who serve as ambassadors promoting our country’s unique history, cultural heritage and tourism assets and its destinations to domestic and foreign tourists—make an extremely important contribution to the preservation of our country’s cultural artifacts and diversity.
 
Celebrated worldwide for the first time in 1990 and in our country since 1997 by the World Federation of Tourist Guide Associations (WFTGA), “International Tourist Guide Day, 21 February” is the most special day for tourist guides, established to raise awareness of the guiding profession and to inform society about its quality, necessity and prestige.
 
On this occasion, as the TÜROB Board, we celebrate the “International Tourist Guide Day, 21 February” of our tourist guides, who are among the most important stakeholders of our sector, and wish them every success.
 
On behalf of the Board of TÜROB - Association of Turkish Hoteliers,
Müberra Eresin
President