A visit to TÜROB from STR CoStar Group

Betty Psallida, Sales and Marketing Manager responsible for Türkiye at STR CoStar Group, and Central Marketing Manager Ryandeep Bains visited the Association of Turkish Hoteliers (TÜROB). TÜROB Secretary General İsmail Taşdemir and Board Member Nuri Kalyoncu took part in the meeting.

At the meeting, STR CoStar Group's activities for Türkiye and the region, the importance of data analysis in the hotel sector, and digital marketing solutions were discussed. In addition, current sector trends, performance analyses and potential areas of cooperation with TÜROB were reviewed.