A workshop event will be held in Thessaloniki, Greece on April 8, and in the capital Athens on April 10 — one of Türkiye's most important tourism markets — organized by the Ministry of Culture and Tourism and TGA, in cooperation with the Greece Culture and Promotion Counsellor's Office, the Association of Turkish Hoteliers (TÜROB), the Hellenic Association of Travel and Tourist Agencies, and the Federation of Hellenic Associations of Travel and Tourist Agencies.
While 1.2 million people travelled from Türkiye to Greece last year, 707 thousand people came from Greece to Türkiye. Offering a brief assessment of the organization, TÜROB President Müberra Eresin said: "We hope to see positive results in a short time from the workshops we will hold ahead of the Easter holiday in neighboring Greece, which ranks among our country's most important tourism markets. At this event, which we are organizing to further develop our tourism relations with neighboring Greece — one of the leading countries that holidaymakers travelling from Türkiye show the most interest in thanks to its easy visa procedure — officials from various hotels and travel agencies from Istanbul, İzmir, Antalya, Van, Pamukkale, Kuşadası, Sapanca, and Cappadocia will come together with our Greek counterparts and hold talks on matters of mutual cooperation. The same organization will be carried out in Türkiye after some time, with the participation of Greek hotels and agencies. We expect these organizations to make a significant contribution to our goals of reaching a tourism volume of 3 million tourists between the two countries in the short term. We thank the officials of the Ministry of Culture and Tourism and TGA for their support of these events."